...to see a full-fledged documentary on a customer you work for!
Watching a story on Coke, it's history and future. And it feels great.
Coke now has "custom proportion" vending machines that allow you to tweak the tastes, and then transfer that data online to Coke, Atlanta (how come we never saw that data there?) giving a huge mountain of data about who is drinking what, with what concentration of ingredients, and so on...
Also, did you know Coke has recently bought stake in Zico, a company that sells "packaged coconut water"? :)
PS: It also pointed out how Pepsi has bought two of its major bottlers recently, giving it something Coke never has had - complete control end to end from bottling to the store. With projected savings or almost a billion dollars per year for Pepsi from these new synergies, analysts say Coke will have to change the way it works, to match Pepsi.
2 comments:
Coke will also have a vending machine which will dispense cans after you kick it! Can't wait for this one - Perfect for venting out all frustration and anger :D
Now that I think of it, I have seen these on two other customers of mine - Wells Fargo and Northrup Grumman :)
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